If you’re writing code, it’s time to start thing about writing something else in parallel.
Rev up the band and get them on board with your startup’s mission. Photo shot by me during the King William Parade – Fiesta 2012 – San Antonio.
Write out your vision of what your startup is and could be – with a focus on its mission.
Ask your early users to others to join in your mission.
Find contributors who could write for you because they want to hear their voices shared amongst others.
Your startup is more that a startup – it’s a mission.
Get your message down, tweak it as needed, and share your mission with others.