Every now and then, it's important to stop what you are doing and look for illustrations like these to help you get a reality check on you are doing in your social communications / social media strategies.
Maybe your CTO is already populating content on Twitter or a blog, but never considered doing likewise with low-overhead and easy to produce YouTube videos. Is the last industry conference presentation you gave on SlideShare? What about Scribd? Are you connecting with industry peers on LinkedIn?
Cast a wide net.
Develop and populate useful content that can be discovered and shared.
During SXSW, I was interviewed by Steve Fisher, who covers customer experience stories for Network Solutions. Yes, I am a happy Network Solutions customer, but there is more to the story than just this.
The point that I make is that lower cost, or even "free" services have a hidden price. I'm stating the obvious here, but you get what you pay for. Beyond the obvious, I just trust them to take care of what might normally be seen as a commodity- which their services are not.
If you want to gain an insight on the value of trust, listen to my friend, Tony Greenberg. He's a deep thinker who understands the realities the IT services business and the how trust is gained on his site - OnlyTimeBuysTrust.
Before you go out and buy a bunch of apps for your iPad, my suggestion is download as many free apps as you can, and use them.You’ll get the hang of the interface, learn to use the very cool Multi-Touch technology and then decide which apps you may want to buy.
Initially, I suggest using your iPad as a media reader from sources like The New York Times, The Wall Street Journal, NPR, USA Today
-ABC Player – the future of broadcast TV on tablets
-Amazon Kindle – a great way to buy books
-BBC News – terrific presentation and organization of world news
-Bloomberg – also a terrific presentation
-Epicurious – well done cook book
-EverNote – a great place to store notes, photos and much more
-GAP – this is the future of online retailing
-Kayak – shop for travel
-Netflix – a great alternative to getting your videos from the Apple online store
-NPR – aside from The New York Times, the absolute best presentation of online, multimedia content
-TweetDeck – my personal fave for managing your Twitter feeds and of course, Tweeting Up.
-TWitPad – a different approach than what ABC Player has done because it’s all geared for online TV as opposed to broadcast TV modified for the iPad.
-Urban Spoon – same as on the iPhone or your desktop, but better view and interface on the iPad
-Yahoo Entertainment – set up your own online TV guide.Makes your being a couch potato
Other locals in San Antonio who bought an iPad because...
SalesBy5’s Chief Inspiration Officer, Nan Palmero was with his wife, Ashley who is a wedding photographer.He was buying one for her so she could make presentations to prospective and do photo previews on a tablet like platform.Wes Wilson, CEO of Upstack and Brandstack, bought one to do presentations for potential investors and partners. Ryan Kelly, CEO of Pear Analytics bought one because his company has an app for the iPhone and they are presently working on an iPad specific app that will ship in the next 90 days.Rackspace’sRobert Taylor, bought one for his personal use.He is an Apple fan and thought it was important buy one and be an early adapter.
Articles / Insights You Can Use to Learn More About Why The iPad Matters
As of today, here's the latest list of speakers taking part at the #140Conf / London.
If you are a credentialed member of the media or blogger and would like to cover the event, please click here.
Alberto Nardelli (@AlbertoNardelli) - Entrepreneur, co-founder of tweetminster.co.uk, ceo at unltdworld.com. Alex Bellinger (@alexbellinger) - Journalist; Founder, SmallBizPod Amy Sample Ward (@amyrsward) - connecting social change/benefit groups to social media tools for listening, conversations, and more effective real change Andrew Davis (@andrew_davis) - Ex MySpace Marketing and Content Manager (06-09). Now Director of The Worst Kept Secret which is teaching what you didnt learn in school. Andrew Keen (@ajkeen) - Author, Cult of The Amateur: How the Internet is Killing our Culture Babs Rangaiah (@babs26) - Vice President, Global Comms Planning, Unilever Becky McCray (@BeckyMcCray) - Founder, Small Biz Survival Boyd Hilton (@boydhilton) - TV Editor for Heat Magazine Chris Brogan (@chrisbrogan) - President, New Marketing Labs Ciaran Norris (@ciaranj) - Director Invention/SocialMedia8 David White (@daveowhite) - Chair Dean Landsman (@DeanLand) - Media and Communications specialist with decades of experience in broadcasting and the internet. Digital Maverick (@digitalmaverick) - Learning technologist, Moodle evangelist Ebony Rhiney-James (@EbonyRJ) - Digital Marketing Manager at Warner Music Group Federico Grosso (@federicogrosso) - SVP Business Development, Blinkx Gerd Leonhard (@gleonhard) - Media Futurist, Author, Blogger Heather Gorringe (@wiggled) - Founder, Wiggly Wigglers James Clay (@jamesclay) - ILT & Learning Resources Manager at Gloucestershire College e-learning James Poulter (@jamespoulter) - Digital Strategist for Ogilvy PR Jeff Keni Pulver (@jeffpulver) - Creator, #140conf Jeffrey Hayzlett (@JeffreyHayzlett) - CMO, Kodak Jon Gripton (@JonGrip) - Senior News Editor, Sky News Jonathan Almond (@jonalmond) - Big Brother Josie Fraser (@josiefraser) - Social & Educational Technologist Jürgen Coetsiers (@creativestores) - Founder, The Creative Stores Kathleen Hessert (@kathleenhessert) - CEO, Sports Media Challenge Kyra Gaunt, Ph.D. (@kyraocity) - Associate Professor of Music and Anthropology, Baruch College-CUNY, writer, blogger Lauri Stevens (@lawscomm) - Social media strategist for Law Enforcement. Manny Norte (@mannynorte) - Kiss FM Mark Middlemas (@MMids72) - Managing Partner, Business Development, UM London Marsha Collier (@MarshaCollier) - Author, Ebay for Dummies; Radio Host Mathys van Abbe (@mathys) - Founder & CEO Mobypicture Maz Nadjm (@Mazi) - Responsible for social networking at Sky Television, sky.com Nick Halstead (@nickhalstead) - CEO, TweetMeme Nick Keane (@nickkeane) - Knowledge Manager with NPIA in London. Pamela O’Hara (@pmohara) - Co-founder, Batch Blue Peter Gregson (@petergregson) - Cellist and Co-founder of the Production Company Coffeeloop Ray Paul (@raypaulbbc) - Executive Producer for Weekend Programs at BBC Radio 1 Roberto Bonanzinga (@Bonanzinga) - Balderton Capital Ruth Barnett SkyNews (@RuthBarnett) - Twitter correspondent, Sky News Saul Klein (@cape) - Index Ventures Sean Seton-Rogers (@setonrog) - PROfounders Capital Sherry J. Bitting (@SJBRules) - Co-founder and Marketing Director, Parlour Magazine Shirley Williams (@shirleyearley) Stephen Fry (@stephenfry) - Actor, Writer Steve Saul (@stephensaul) - Social media/blogger for Simon Cowell’s X-Factor Sue Black (@Dr_Black) - Computer Science Head of Department Tal Givoly (@givoly) - Chief Scientist, Amdocs Thembisa Mshaka (@putyrdreams1st) - Author Tim Bradshaw (@tim) - Digital media correspondent, Financial Times Vikki Chowney (@vikkichowney) - Editor of Reputation Online, Centau Media
As a monthly columnist for the San Antonio "Express-News," I'm fortunate to write about PR and Social Media and how people in our local community are using these mediums in creative and meaningful ways.
Today's column focuses on the upcoming holiday season, when we give thanks and give gifts of many types and in many forms. In this case, the article cites Steve Julian, who is helping to raise $100,000.00 for his wife, Holly's upcoming lung transplant operation. Here's links to those cited and other sources you can learn from to do social good. Hugs for Holly - main site BMPR - a group of 150 amazingly nice and smart people who get together once a month to share and exchange ideas on PR and Social Meida
Congrats to my pal, Ryan Kelly from Pear Analytics who is getting a ton of media coverage on his recently announced Twitter study. Mutual pal, Nan Palmero over at Sales by 5 made some initial pitches and off it went.
Keep Ryan on your radar for future revs on his insights and studies on the use of twitter.
Based on the data from previous surveys – InsideTwitter and the PearAnalytics study – the InformationIsBeautiful blog has constructed these gorgeous graphics showing the Twitter community represented as 100 people.
Yesterday evening the “Wall Street Journal” announced that according to the majority of the economists they surveyed “the recession is over”. That may well be in terms of GDP no longer declining.
A while back we embarked on a study that evolved after a having a debate in the office as to how people are using and consuming Twitter. Some felt it was their source of news and articles, others felt it was just a bunch of self-promotion with very few folks actually paying attention. But mostly, many people still perceive Twitter as just mindless babble of people telling you what they are doing minute-by-minute; as if you care they are eating a sandwich at the moment. (See our last post on Twitter: Is Anyone Paying Attention?).
Subject: Your Amazon.com order (I removed the order number.....)
Hello from Amazon.com.We have received new release date information related to the order you placed on June 07 2009 (Order# xxxxxx). The item(s) listed below will actually ship sooner than we originally expected based on the new release date: Chris Brogan, Julien Smith "Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust" Previous estimated arrival date: August 26 2009 New estimated arrival date: August 19 2009For more details, please visit the "Your Account" section of our web site . You can also reach "Your Account" by clicking on the link in the top right corner of any page on our web site.