This is an interesting look at hour by hour media habits across different generations.  While I like this approach to studying human being behavior, don't let your passion and instinct get in the way of being way too scientific in how you produce and share media.  

I would also not let it affect your PR strategies.

If you study the chart, and follow it verbatim, what happens when you have a breaking news story - or a crisis your have to respond to?  

As with any research.... study, observe, take with a giant grain of salt.

Created by: MBA Online

I had a chance to visit with Radian6's Amber Naslund at the #140 Conf booth during SXSW 2011.  

Listen to what Amber has to say about  listening, and finding relevent data within the noise. 

Amber = Awesome - Here's ways to connect and great resources from Amber:

Presentations on Slideshare

Book:  "Welcome to the Now Revolution"

Blog:  Brass Tack Thinking

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LinkedIn

Twitter

One year ago, the iPad was announced.  

A little over two months later, on April 3, 2010, a bunch of knuckle head friends all convened at some crazy early hour in the morning to make the trek to the Apple Store LaCantera in San Antonio so we could stand in line to buy an iPad.

SalesBy5’s Chief Inspiration Officer, Nan Palmero joined in, as did Wes Wilson, CEO of Upstack and Brandstack, who bought one to do presentations for potential investors and partners.  Ryan Kelly, CEO of Pear Analytics bought one because his company has an app for the iPhone and wanted to explore the idea of replicating it for the iPad.  Rackspace’s Robert Taylor, bought one for his personal use.  He is an Apple fan and thought it was important buy one and be an early adapter.  (note how Mr. Taylor and I are wearing the same Apple Mothership T-Shirt.)

Almost one year later.. I still love my iPad.  

I'm using mine primarily as a content platform to read and keep on my desk to watch my social stream while I work.  I also like it for trade shows and conferences, so I don't have to lug my regular MacBook Pro to the show.  It's great for movies when I am up in the air.

Very Interesting InfoGraphic from OnSwipe

So, how about you?  

Did you buy an iPad?  Waiting for the refresh model?  Maybe getting or got a Samsung or other brand?  Waiting for Honeycomb?

Chime in and leave a comment.  

Having been self-employed for twenty eight years, I have learned quite a bit about Technology PR, the Social Internet and how to run a business through really good, really great, and not so good times.

I started off being a sole practitioner, scaled a business with staff, scaled back from staff during two downturns, scaled back up with staff and then three years ago, I made the decision to go solo again.  It was a gradual transition and my team found other paths in their lives.   I have worked at home, shared an office with friends, had a fancy office, with fancy and really nice furniture, and now I am back to working from home (when I am home) in a really cool house that is in back of my house - and with some of the fancy furniture :)

Today, I can scale as needed, bring in appropriate expertise the client may need and the budget allows for. 

I have been through various technology cycles, from the 8088, to the 286 to the 386, the 486 and even the mighty Pentium, networking, WiFi, the beginnings of VoIp, the Internet Cafe, the tablet PC and many other technology and cultural shifts which you may read about here.  

I've had the opportunity to help Jeff Pulver on his vision of the #140Conf events which have connected us to thousands of people in person and scale to have our speakers being followed by ten million (not a misprint) followers.

At Heart, I'm A Story Teller. 

Along the way, I have evolved from doing traditional technology media relations to staying true to PR and bringing the social web into the mix.  I am still a believer in message, communications strategy, goals, and aligning business objectives with communications objectives.  

I'm still a traditional PR person with a focus on story telling.  I developed my skill sets in story telling because many of the innovations that I have had a chance to work on were in markets that did not exist.  

We had to have a story to tell - and sell.  

So either here in the U.S. or in many cases, in Israel, we'd dream a future and hope that my client's technology vision would win the hearts and minds of the Asian OEM / OEMs who in turn would sell to the U.S. and European brands.  Getting a design win was, and still remains monumental achievement and personally gratifying.

Now as 2011 approaches, I am going to shift to helping clients with Branded Content.  

I am still a great believer in story telling, and selling my client's stories to the media, industry analysts, fellow thought leaders and bloggers.  

In their own right, my clients are becoming story tellers on their own platforms- be it their blogs, photo sites, YouTube videos or where they check in as they travel the world.  There is some art, some discipline and figuring out as you go through this process, but it also involves a set of beliefs, or what I call belief sets that if you write and populate great content, you'll be found by and be a great resource to the media.

No, I Am NOT an Expert.  I Just Have Certain Belief Sets.

Even though I have been at this craft for over a quarter of a century and have many successes to show for it, I really don't consider myself to be an "expert."  

I just have certain belief sets in doing things a certain way.  

And if you'll kindly give allow some time to figure out the landscape, identify and build an ecosystem of media, analysts and bloggers who should know about your story, and allow the time to do the proper evangelism, then I can help you be a better and more effective story teller in 2011.

Leave a comment or reach out to me - alan at weinkrantz dot com.

As I travel, attend trade shows and industry conferences, I often get a chance to meet the authors whose books I review. In this case, I've known author and management consultant, Winslow Swart for a little over 15 years. Winslow is a friend, but from a far, I've seen him work with NBA superstars and corporate executives work through the ups and downs of economic change.
Winslow's approach is to take what he's learned in being a leader and organizational Sensei who has mastered several martial arts in the dojos of Japan, offering his consulting expertise through Winslow Consulting.

In his new book, The Resilient Leader, Winslow shares those same insights, helping you draw forth increased levels of focus and resolve, transform obstacles into opportunities, and become the calm in the eye of the storm.

The Resilient Leader distills the core ideologies of the eastern martial arts disciplines into an effective curriculum for developing leadership capabilities and increasing human performance.

This is the perfect book for the perform storm we're in.

Yes, you are what you Wordle - or rather what you write.   This free site that lets you create beautiful “word clouds” from text that you provide.  Or in the case of using Posterous like I do, it will automatically scan the contents of your site, and generate a word cloud like the one below.  

Give Wordle a whirl.  

And see what comes up - and what Wordle helps you illustrate the editorial fabric of your blog.

In thinking how I use twitter, or for that matter, any type of social network, I find myself still thinking and operating in geographic regions of the world.

Sure, there are exceptions to the rule, and yes, I get that the world is flat, but I still find myself focused on specific regions and for different reasons. I live, work and have friends and some clients in San Antonio, where I "live."

But I also have the same thing happening in California and New York, and Israel. As far as Massachusetts and the UK, it's mostly "friends," both real and virtual.

In my areas of interest, I focus on PR, Social Media, Technology and of course my love of music.

This is my view and my map of my "#twittersphere."

What about yours?