How The #SXSW Panel Picker is Precursor of What's to Come in Interactive, Film & Music. #PearlsOfWisdom
I've submitted my speaking panel proposal related to PR for #SXSW 2011.
If you like what you see, I'd appreciate your vote, or perhaps a comment. I am not asking you to agree with me. In fact, if you have a difference of opinion on my take about why I think PR should drive Social Media, then chime in.
My specific interests are in the world of Branding, Marketing & Publicity, Content Management, Mobile & Wireless, and Advertising.
In going through the topics, I focused on the titles of the proposed talks. I am not favoring one over the other. I am saying that these titles and their proposed content are clues of windows of opportunity that should be on your radar now.
Here's a few to examine...
Flip the Funnel - Retention is the New Acquisition - that's right. There's now ways in our connected world to not just get, but keep repeat customers.
Marketing & Gaming - How not to F it Up - hmmm.... what are we doing for clients that could involve some form of gaming?
Building Fences in the Sky - Geo-Fencing Has Arrived - ok. I know Geo-location, but Geo-Fencing? Read more....
Steve Jobs and The Rise of Techno Priests - sounds creepy, but it could be a clue about your own company's culture. Is there a Techo Priest residing in your company? Good? Bad? Not relevant?
Moving the Web onto Mobile Devices - uh.... I think our stuff looks just fine on mobile devices. Or does it? Learn more from someone with a bit of know-how from Adobe. Memo to management - we need to address this in our next strategic planning meeting.
There's over 2,000 of these, so this is just a sampling. There's are some wonderful pearls of wisdom here.
Spend some quality time here.
You might find the makings of a great brain storm.



