Alan Weinkrantz’s Stream of Life

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My Review of @stevegarfield 's Book - "Get Seen" Highly Recommended

Steve Garfield is a nice guy who really knows his stuff when it comes to the business and practical applications of online video.

You can buy his book, "Get Seen" here on Amazon.

Highly recommended.

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Filed under  //   Alan Weinkrantz   Get Scene   High Tech PR Expert   Online Video   Social Media Consultant San Antonio   Steve Garfield   Texas Social Media  

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Speaking today at The University of Texas @ San Antonio - Here's my presentation on Strategic Communications and Personal Branding

Strategic Communications and Personal Branding dn.com/swf/ssplayer2.swf?doc=citeoct2009-090926180124-phpapp01&stripped_title=strategic-communications-and-personal-branding" /> </object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more presentations from alanweinkrantz.</div></div>

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Filed under  //   Alan Weinkrantz   High Tech PR Texas   San Antonio Public Relations   San Antonio Social Media   Strategic Communications   Technology Public Relations   Texas High Tech PR   Texas Social Media   University of Texas at San Antonio Technology   UTSA  

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Jason Whitten: You Rock! | Pocket Blog

For client, Pocket Communications, I just came from from two day of meeting with store-front employees who are the face to the customer.

With Pocket's Jason Witten promotion taking place, here's some Pocket employees in San Juan, Texas, giving Jason a huge shout-out!

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Filed under  //   Alan Weinkrantz   Dallas Cowboys   High Tech PR Expert   Jason Witten   Pocket Communications   Texas Social Media  

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Mass Customization: Urban Outfitters Bike Shop | Build - Memo to @fredgretsch - would you consider doing something like this?

I don't know about the actual quality of the components, but this is a great idea in the vein of mass-customization.

For $399, you can basically pick the colors of the frame and wheels to give your own bike, well.... your own look.

You do it online here.

No salesman will call.

What other industries could do this?

Well, since I have become a guitar nut in the last two years, I would like to see brands like Fender, Gibson & Gretsch adopt this concept, and bring out a special line where you could build your own vintage guitar based on parts from years gone by.  

Fender did launch their Road Worn series, which gives you a really nice, and very reasonably priced relic instrument.  

But what if I wanted one and not two pickups - making my Telecaster an Esquire?  What if I wanted a painted headstock?  Or how about an option on customizable cases- road worn too!

At a mass-customization reasonable price.

What a great way to build and engage a community.

Anyone out there have other industries where this could apply?

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Filed under  //   Alan Weinkrantz   Mass Customization   Texas PR   Texas Social Media   Urban Outfitters Bike Shop  

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